Entrepreneurs and private companies are now looking for non-conventional ways to raise finance to begin something new or expand their existing base. Non-traditional alternatives such as asset based financing and crowdfunding have become popular and this is just tip of the iceberg!

Crowdfunding especially, has become an easy alternative for Entrepreneurs and Independent ventures. It can be utilized to raise capital from a number of individuals, some of whom might be friends or family. Crowdfunding can be utilized to boost projects or inventions, launch a business, pre-sell new products, launch a new clothes line or even finance production costs for a feature film. 

Testing markets for a new product or raising working capital for raw materials or inventory are some other possible outcomes for crowdfunding. The situation is changing every day with the spirit of entrepreneurs, who like to stay undeterred when faced with a financial barrier. 

Billions of dollars are raised annually through crowdfunding and these platforms typically charge 5 percent or more on the funds raised.

But contrary to the popular belief, crowdfunding is an old concept. One of the most famous examples is the Statute of Liberty in the United States of America.

The American Committee for the Statue of Liberty was short on cash for the Statue’s pedestal in 1884 and a newspaper distributer Joseph Pulitzer saved the day with his innovative idea. He composed an article and distributed it in his daily paper which compelled about 125,000 New York citizens into contributing $1 or less to raise the cash required. 

This produced $100,000 to pay for the Statute of Liberty pedestal. As a token of appreciation, every contributor’s name was published in the daily paper. The facts of the case reflect modern crowdfunding elements. 

Modern crowdfunding has been around since the 2000s, here are some types: 

Debt – Interest is charged in return of the funds raised, with a specified time frame for repayment.

Equity – Ownership or a stake in the company/product is offered in return of the money contributed.

Unfortunately, Debt and Equity based crowdfunding is not allowed in India, at present.

Donations – Money is raised with no promise of something in return. Everyone contribute because they believe in the cause. 

Rewards – A reward is promised to every contributor, in exchange of the money raised. Rewards can be a Product, social media recognition or invite to an event.

Through crowdfunding, thousands of entrepreneurs and inventors have raised funding for new technologies, research and products. Crowdfunding makes it easier to enter the market which previously wasn’t so simple. Though, Crowdfunding can’t serve everyone’s purpose and different platforms don’t have everything in common, but it presents as a very easy and non-conventional method of raising finance.

The post Crowdfunding – the new alternative? appeared first on Catapooolt.

However, after SEBIs (Securities and Exchange Board of India) new guidelines, a lot of questions have been raised as to whether crowd-funding will be able to achieve what is worth since equity crowdfunding holds no existence in India now. But the massive response that reward based crowdfunding portals are getting, clearly illustrates that Indian markets are investment ready, thereby proliferating the effect. Hence, emerging start-ups, social causes, events, tech innovations and even real estate can look at it as one of the major avenues for fundraising.

So, the sectors that can expect a lot from crowd-funding are as follows:

1. Social Causes-  People around are indulged in some or the other way to benefit the society. For such social causes, crowd-funding can be extra beneficial as it can fuel up the entire initiative by gauging financial help and stitching more hands to join the initiative or cause.

Source- The Hindu Business

2. Innovation Start-ups-  For start-ups, reward based crowd-funding has become the easiest way to reach out to masses in the first phase of launch itself. This in indeed instilling them with lot of confidence in themselves as well as the product because they are not just raising funds it is also fetching them with a POC (PROOF OF CONCEPT) at a very early stage which helps them in company evaluation. Also, when a start-up raises funds first via a crowd-funding platform and then reaches out investors, it gives investors a lot of confidence in the product because if masses are ready to support, then it is quite evident that the product will be a big hit post launch.

3. Tech Products- Young students, tech geeks, coders, hack-a-holics are working hard to come up with the most creative, hard to think and innovative products in the market to make lives simpler and easier. Crowd-funding is the best way to let people know about these innovations and also enable them to become a part of the product life cycle by creating a backbone for the innovation and be the their first set of early adopters.

Source- oberlo

4. Events and Festivals- We see a lot musical festivals, religious festivals take up the crowd-funding way, to easily access the crowd, generate visibility and sell out tickets early. Music festivals such as Control Alt Delete, DIY Day and Bangalore Open Air festival are a few examples of events that were almost entirely funded by crowd contributions in 2014. One such recent event that was also crowd-funded was Cultural Fest organised by Art-Of-Living, which gauged a lot of mileage through this initiative.

5. Films and Music Albums– “Fans have the power to make or break a celebrity” is very rightly said. They are those who with their power can also launch music albums and fund movies that they wish to. With recent developments in the crowd-funding and crowd-sourcing industry, music albums, movies, theater shows, plays are proving to be crowd pullers because they can showcase to their audience that once launched, they can be huge success.

6. Authors and Books- Getting a book crowdfunded is the new trend for self-publishing authors. Crowd-funding is the best way to procure pre-selling orders for books that have not yet launched, which also helps in generating a fan base and relieves you from the stress of tight funds. Therefore, before you even launch your book, you are already there on people’s shelves and all of this by sincerely leveraging the power of the crowd, who can also become your potential investors.

7. Artists and Art Projects- Very recently, an SRCC student group named “iOTA” launched their crowdfunding campaign to promote Indian art and artists whose DIS-ABILITY is their ABILITY. This campaign gauged a lot of eyeballs and momentum amongst the youth. Similarly, many other artists are looking at Crowdfunding as a decent opportunity to get traction, visibility and worth for their art.

8. Real Estate– Real estate developers admit that crowd-funding is a double-edged sword and needs to be handled carefully. Currently real estate is going through a tough phase, suffering from liquidity woes, lack of transparency, project delays, long gestations period and lack of regulation in the Industry but once crowd-funding enters the picture, all these woes and grievances are taken care of automatically. And according to the back builders and developers, the ROI from crowd-funding in Real Estate has proved to be it to be the best investment so far.

All this very clearly illustrates that Crowdfunding has become the mainstream alternative to conventional and orthodox modes of raising funds. Therefore, as per my perspective of crowdfunding, it promises a bright future and remarkable growth in the times to come, because crowd-funding not only ensures that investors fund the campaign, but people who believe in the project also become a part of it.

The post 8 Sectors that can look out for Crowdfunding as an Avenue for Funding! appeared first on Catapooolt.

Since new businesses aren’t always the preferred choice for bank loans and investments, Crowdfunding is quickly becoming a new alternative. And if we focus specifically on reward based crowdfunding, we’d find that it’s a way of raising funds without having to return a single penny!

‘But! What is reward based crowdfunding?’ – And we thought you’d never ask.

The base of this type of crowdfunding is the online tech platforms that enable easy access to all the information about the project being crowdfunded and feature to back the project on the spot. The campaign owner – who is looking to raise the funds – puts up all the essential information about his business/product/cause in form of a write up aided by visuals or even a video.

Made insanely popular by forums like Kickstarter and Indiegogo, Reward based crowdfunding works well for new business and social projects who are looking for quick fundraising. Another very core element to this type of crowdfunding is that it limits investor’s access to entrepreneur and still manages to maintain the legitimacy of the business proposition.

The lower target amount with the short campaign duration gives a sense of practicality by setting achievable targets. Plus, the presence of visuals on the campaign page add an edge to the pitch, where the backers can get an accurate feel of the products/causes they are backing.

Even the stats are encouraging.

Looking back into crowdfunding, some of the best examples of reward based crowdfunding campaigns in the recent years are astonishing.

In technology, Pebble Smartwatch raised $20 Million, almost 4,000% of its original goal, in early 2015. Talking of social causes, Flow Hive, a unique Bee hive invention broke all records and raised $2.8 million within first 24hours, as compared to its original target of $70K in 2016. In product pre-sales, world’s best travel jacket, with all-in-one features, raised over $9 million, going way above the initial $20K goal in 2015.

Yet the best part is…

The cherry on the top for reward based crowdfunding is you don’t have to return the money, nor are you expected to provide equity or interest in exchange for the funds. Though what the backers do get in return, however, are the rewards. For example, a fashion designer may offer customized outfits for the backers contributing over Rs. 5,000 for his/her campaign.

Similarly, a tech product, for example, a smart watch or a drone may promise the product to be home delivered to all backers who chose to buy it through the crowdfunding campaign. Offering creative Rewards can add value to your campaign and make the backers remember your platform. 

Like many campaigns offer social media acknowledgements, flashy badges and goodies that the backers can flaunt on social media. This serves two purposes, one the backer feels gratified at having contributed to the campaign and gets something extra to show off on Instagram. The other being, that this practice creates a loyalty in the hearts of the backers, who feel personally involved with the campaign and have social proof to show for it.

All in all,

Reward based crowdfunding is an easier alternative of raising capital for creative businesses and social causes, without the pressure of repaying a loan or stress of interest rates. But there are several things to be kept in mind before a business starts a crowdfunding campaign, for example you need to have a convincing story and you need to be ready to do some of the work yourself.

Crowdfunding is now made easy with Desired Wings. Just sign up and create your own crowdfunding campaign today!

The post What is Reward Based Crowdfunding? appeared first on Catapooolt.

What makes it a smart bulb?

Today, there is no doubt that the word ‘smart’ is being overused? As per the current definition, an appliance is smart, if it utilizes modern communications and computer technology to make functions cheaper, faster and more energy-efficient for you. That is what Xiaomi’s Mi LED Smart Bulb (10 Watt, E27 base) does for you and more. You can control its color temperature and brightness levels (80 to 800 lumens), color your life with 16 million color options, switch on and off, set schedules, among other things with the help of Mi Home app available for free on App Store and Google Play. The biggest smart thing it does is that it supports Amazon Alexa and Google Assistant thus, you can just give a voice command and it shall follow. Also, Apple Home Kit support won’t be far away, as it has been promised for Q2 2019 in Europe.

Mi LED Smart Bulb also does not require a bridge or hub to be functional, unlike Philips’ Hue line (USD 65 per bulb) that does to support Amazon Alexa and Google Assistant and which is also quite costlier when compared to Mi LED Smart Bulb. Just scan for nearby devices through your Mi Home App on the Wi-Fi and as soon as your bulb is tracked, you shall witness the magic. Also, Xiaomi claims it to have a life span of 11 years( 25,000 hours ) if you use it for six hours a day.

Other crowdfunded Xiaomi products in the past include Yunmai smart training watch for INR 7200,  Xiaomi Mi Men’s Sports Shoes 2 featuring Fishbone Structure and shock absorbance for INR 2500 on February 15, 2019,  Mi Luggage suitcase for INR 2,999 in September 2018 and a smart fingerprint lock (AreoX Smart Fingerprint U-lock) for INR 2000 in April 2019.

So, what are you waiting for? LED might be the present, smart LED is the future and who doesn’t love a colorful future? Grab one, now.

Sources:

Mi LED Smart Bulb Launched in India, Will Go Up for Crowdfunding on Friday – NDTV Gadgets

Xiaomi announces Mi LED Smart Bulb in India, will go for crowdfunding on April 26 – India Today

Philips Hue too expensive? Try the Xiaomi Mi LED Smart Bulb – T3.com

Mi LED Smart Bulb (E27) – Mi.com

Main Image: ©Xiaomi/T3.com

The post Xiaomi’s Mi LED Smart Bulb To Go On Crowdfunding In India On April 26 For Approximately INR 700 appeared first on Catapooolt.

Takako says, “I was diagnosed with leukemia in December 1986 (at the age of 25) 33 years ago from now.” Around 1986, there was no system called “bone marrow bank” in Japan. A ray of hope came when she heard about a bone marrow bank in America where one could receive bone marrow transplantation from other people. She was cured but something tragic happened and she was just in her 20’s.

“In the examination three years after that, I came to know that “ I lost fertility” by the treatment at this time. I thought that this was “it’s really funny” and when I took blood, it turned out that I became a body that I could not get pregnant. And at that time in the late ’20s, I was just a generation who was conscious of marriage and childbirth, and every day I was driving myself as: I can’t get a child = I can’t get married.”

Hair loss is a visible side effect that can be seen in the treatment of cancer through chemotherapy, hormonal therapy, radiation therapy, and bone marrow transplantation but the disappearance of fertility is not people are easily aware of.

Takako Otani along with Shigeyoshi Tanaka who is the President and Bone Marrow Bank’s first donor at National Bone Marrow Bank Promotion Liaison Committee has turned to crowdfunding for the organization working for the cause but is struggling due to lack of funds.

Even though the treatments mentioned above are free medical care but the sperm and egg storage is not covered under health insurance programs. Thereby, patients themselves have to bear all costs related to such treatment.

You can support the patients pledging a sum at the crowdfunding campaign page named as “I want to be a dad or mom someday. The dream of a young cancer patient to the future.”

Do share if you are aware of how many such organizations are actively working on the same cause.

Sources:

Crowdfunding campaign aims to help leukemia patients in Japan have children after treatment – The Japan Times

I want to be a dad or mom someday. The dream of a young cancer patient to the future – Readyfor

Main Image: ©Readyfor

The post Crowdfunding Campaign Launched To Help Leukemia Patients Have Children In Japan Hits INR 2.7 Mn appeared first on Catapooolt.

Imagine a laptop shell with no CPU, memory or OS, but something that is engineered to harness the productivity of smartphones. That is NexDock for you. Something so incredible that Stuff quotes, “NexDock 2 is a laptop shell that turns your phone or Pi into the spit of a MacBook Air.”

Yes, what you read above is real and available in the market. USB-C input of NexDock gives you the liberty to develop better-integrated USB-C PC Sticks. Thus, you can use NexDock with the processor and operating system of your choice. A laptop that can never be outdated and is absolutely customizable.

A year ago, Nex Computers successfully shipped over 3,000 units of 1st generation NexDock to its backers, in more than 60 countries around the world with a single vision to build the world’s most affordable laptop.

A step forward to 2019 and they have come up with NexDock 2 which is being crowdfunded at the moment. You can get one for yourself by pledging US$ 209 (approx INR14,500) through the crowdfunding campaign. The campaign has till now garnered US$ 477,012 with the help of 2,085 backers and now 28 hours remain before the campaign ends. You still have a chance. Grab one and sign up for its update.

Wondering how does it work?

Just plug in your smartphone, Raspberry Pi or a USB-C compatible customised PC Stick and you are good to go.

NexDock 2 features:

– NexDock features a full HD display, sleek aluminum body and an edge to edge keyboard.

– No need for any extra data plan as you can use your smartphone’s existing data, Bluetooth, and wifi connections to operate.

– Recharge your smartphone with NexDock 2’s long battery life.

–  The fun doesn’t end ever. You can use NexDock 2 as a secondary screen for your another laptop, as a monitor for your gaming console, or a screen on the go for TV sticks.

Limitations as of now and the future

NexDock is compatible with smartphones that sports “desktop mode” feature. As of March 2019,  NexDock is compatible flagship Huawei and Samsung phones. This feature will include most of the upcoming phones supporting Android Q update from Google.

Sources:

NexDock 2 – Kickstarter

Thank you, next. NexDock 2 – Notable crowdfunding campaigns – The Gadgeteer

Main Image: ©NexDock

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Notre-Dame de Paris(Our Lady of Paris), which is also referred as Notre-Dame, is an 850-year old medieval French Catholic cathedral(Church) in Paris, France that caught fire at 6:20 p.m. local time on Monday. 400 firefighters were deployed to the scene to save Notre-Dame’s priceless artefacts, relics, artwork, its irreplaceable rose windows, wooden structure and many other things.

“The worst has been avoided. The façade and the two main towers did not collapse,” said Emmanuel Macron, French President.

“The walls have been preserved and at least 30 per cent of the artworks have been saved” said The French Interior Ministry on Tuesday.

The cause of the fire has not yet been confirmed and neither how much damage the church has suffered. One can understand how much this world’s heritage means to people when you learn that the crowdfunding efforts to rebuild Notre Dame has hit the mark of $1 Billion. Moreover, more than 50 crowdfunding campaigns have been launched on the Go Fund Me crowdsourcing platform, United States, to restore the must-see destination, Notre-Dame cathedral, for visitors to Paris from all over the world.

“Notre-Dame is obviously an architectural marvel and most certainly a monument that should be restored,” said Jennifer Herlein, the executive director of The French Heritage Society, which is an American non-profit group that works towards preserving French architectural and cultural treasures.

If you wish to donate for the same cause, you can do so through several online crowdfunding campaigns or on the ongoing campaign with the name, “Reconstruction of Notre Dame Cathedral.”

Sources:

Crowdfunding to Rebuild Notre Dame After Fire Hits $1 Billion – Daily Beast

Over 50 crowdfunding campaigns launched to restore Notre-Dame – New Straits Times

What we know about the Notre Dame fire so far – CNN

Main Image: © Sources: CNN and Google Maps. Graphic: Mark Oliver, CNN

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That is one common ugly truth which is often talked about at dinner tables and then forgotten. Raj Vasava who is an alumnus of United College in London, where he did his Diploma in Finance urges the tribal people to vote for a candidate they think would address their issues and not just particularly him – the water crisis in the villages, rights over the forest lands being snatched away, the unchecked sale of spurious liquor in tribal areas.

Vasava added, “Do you know that like some of you who lost your lands in the name of development, the government now has a good excuse to evict you from your homes because of a Supreme Court order? You cannot fetch wood, flowers or forest produce like before. Now, a forest officer can arrest you, shoot you and throw you out and no one will question him.”

“You all here may be thinking that the displacement of many of our tribal brothers has been done only in areas around the dam (on the Narmada) and statue (Statue of Unity) but soon you could be next.”

Speaking of his families struggle and financial history, Vasava says, his father, while working at a fabrication firm, borrowed money from his friends to fund his son’s studies in London. Vasava who is a native of Bharuch district says, “That money helped me get through the first year in London. Thereafter, I worked at a local store as an assistant manager and paid my fees.”

In Vasava’s affidavit, he has declared an income of about INR 4.5 lakh and bank deposits of INR 1.8 lakh and in the past year. His wife who is a resident doctor in Latur, Maharashtra belongs to a local tribal community there. Vasava says, “She is studying to become an ENT specialist and has been my backbone through it all since our wedding.” Vasava distributed his manifesto through leaflets bearing 19 such points in Gujarati while addressing the people.

Now, with the support of his wellwishers and friends, Vasava has launched a crowdfunding campaign on his Facebook account, sharing, “I am probably the first candidate in Gujarat to start a crowdfunding for my election campaign. Kanhaiya Kumar has done it in Bihar. The idea is to cover the costs of travel as Chhota Udepur is a vast constituency with far-flung villages even in jungle areas. I don’t have the funds but I want to make sure that I don’t leave out any village.”

He referred the tribal peoples as “Desh ka Malik” in his manifesto” urging them to unite instead of dividing the place into territories of Bhil, Tadvi, Rathwa, Baria and Vasava sub-castes. His manifesto promises to stop the displacement of tribal people that is allegedly being done in to set up tourism projects associated with the Statue of Unity. He said it is a conspiracy to grab tribal lands for a proposed tiger safari and setting up a railway line connecting Dabhoi, Chandod, Vadodara and Kevadia. He also put a light on how big an issue water scarcity in Chhota Udepur district is, even when the Narmada basin with a major canal passes along. “Their borewells have gone dry. Even the Hanfeshwar water pipeline project is only going to benefit Dahod. But what about Chhota Udepur? The lack of local leadership has meant that their voice has not reached Parliament,” says Vasava.

Vasava adds, “To me, it doesn’t matter if you vote for me or not because I am always going to be in your midst. But it does matter whether you vote for the right candidate.”

Vasava is standing up against Ranjitsinh Rathwa of the Congress and Geeta Rathwa of the BJP.

There is no doubt that crowdfunding for politics is a great tool but it is your wisdom to judge who is using it to help you and who is using it to manipulate the truth.

Note: This story was first published in The Indian Express.

Sources:

Chhota Udepur: London-educated tribal activist Rajesh Vasava relies on crowdfunding campaign – The Indian Express

Main Image: © Raj Vasava/Facebook

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On average, an office worker spends 40 plus hours on the desk or maybe less in some cases. Now, the question here is, how does it affect us? Our postures change our hormones, for an instant, standing tall makes us feel more powerful and confident. Similarly, walking around once in every hour, helps our body to reset. There are plenty of articles on the internet around what is the best posture for our body to sit into. Is it sitting upright or at 135 degrees to prevent that spinal, shoulder or neck strain? These three can be prevented by developing such a habit and sitting on an ergonomically designed chair but what do you do about the wrist strain? All of the above four together makes up for the most common pain areas in our body and one needs to take care of each one of them after all, a good posture results into a happier us. Mouzen: World’s Most Beautiful Ergonomic Armrest, has taken the task up to their hands. The CEO of Mouzen, Gasper Kumprej and his team has designed an armrest that will help you optimize the position of your wrist and thereby, reduce tension while you are working with your keyboard and mouse.

Was it an easy-peasy job?

No, sire. Mouzen armrest is a result of 1000 plus development hours of hard work, seven prototypes and many more iterations. Unlike, other armrests, it takes only 6 seconds to install and makes you good to go. It’s ErgoFlow mechanism, allows you to move your hand comfortably and freely in all directions while helping you maintain an upright posture.

©Mouzen

©Mouzen

The project: Mouzen: World’s Most Beautiful Ergonomic Armrest, has been 163% funded, garnering US$ 40, 864 with the help of 341 backers. You can claim yours for US$ 99 or pledge US$ 299 and get four Mouzen armrests for your whole team.  

What are you waiting for? You don’t come across such innovative products every day that are crucial to your health and your loved ones. Pledge today as only 18 days remain before the crowdfunding campaign ends.

Sources:

Mouzen: World’s Most Beautiful Ergonomic Armrest – Kickstarter

Currently Crowdfunding: An Ergonomic Armrest, a New Halfbike, and More – Core77

Main Image: © Mouzen

The post Mouzen, World’s Most Beautiful Ergonomic Armrest, At A Glance appeared first on Catapooolt.

]]> http://blog.catapooolt.com/mouzen-worlds-most-beautiful-ergonomic-armrest-at-a-glance/feed/ 0 http://blog.catapooolt.com/afraid-if-someone-is-hacking-into-your-wifi-keep-malicious-threats-at-bay-with-gryphon-smart-router/ http://blog.catapooolt.com/afraid-if-someone-is-hacking-into-your-wifi-keep-malicious-threats-at-bay-with-gryphon-smart-router/#respond Fri, 12 Apr 2019 04:43:35 +0000 http://blog.catapooolt.com/?p=1334 The web is full of mysterious and not all mysterious turn out to be in…

The post Afraid If Someone Is Hacking Into Your WiFi? Keep Malicious Threats At Bay With Gryphon Smart Router appeared first on Catapooolt.

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The web is full of mysterious and not all mysterious turn out to be in your favour. Yes, the web is deeply bizarre and cursed. There are people and groups who are always trying to hack into your devices, get access to your data and manipulate it. And, your basic router is the most vulnerable medium through which you allow anyone to enter into your life while you are asleep, unaware of their entrance. Privacy does not just mean no physical intrusion but digital as well. Well literally speaking, Gryphon: The Ultimate Secure Router is here to save your ass and help keep malicious threats at bay. Want to grab one? Hurry up, read on and grab one, as the crowdfunding campaign ends within two days.

The Gryphon router employs intelligent Intrusion detection (ESET Technology) to notify you when your devices all of a sudden start acting suspiciously in your network. This is not it, Gryphon comes with malware(Virus) filtering and 1.2 million blocked sites stored locally thereby, allowing you to give access or deny real-time requests right from your smartphone. It comes with easy parental controls(content filtering, safe search) to give you a hand in the better upbringing of your children. Accessing their devices every time and monitoring it is not fair.

Technical details:

With Gryphon router, you can seamlessly enjoy 3,000 square feet of wall to wall coverage.  If you further wish to expand its range, there is nothing stopping you from connecting additional units via mesh technology. Its ergonomic design fits into 9.2″H x 4″L x 4″W dimensions. Gryphon features 6 high powered antennas, 3Gbps fast throughput, Tri-band radio, 802.11bng and AC 3000 LAN protocols, 2.4GHz and 5GHz wireless frequencies, 4×4 MU-MIMO(throttles the bandwidth of your router’s connection when multiple users). The router is compatible with Android 4.3 or later and iOS 10.0 or later. Through the app, you can browsing history viewing on through your router, limiting screen time, set homework times/bedtimes, and pause Internet through the app itself.

Also, note that the Network security free for 1 year and then optional for $99/year. That’s not a bad deal I guess if you go by the words of Edward Coke, Former Solicitor General for England and Wales had to say, “precaution is better than cure.”

Sources:

Gryphon: The Ultimate Secure Router – Mashable

Main Image: ©Mashable

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